Browsing by Author "Chepngetich, Lydia Koech"
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STRATEGIES ADOPTED BY LOCAL COMMERCIAL BANKS IN RESPONSE TO THE COMPETITIVE ENVIRONMENT
Chepngetich, Lydia Koech (Kabarak University, 2012)The commercial banks in Kenya are currently operating in a more dynamic business environment than before, since the market has been liberalized. Due to the liberalized economy, there has been intense competition in the ...